LilΛck

The cosmetic beauty supply provider lilackbeauty.com was looking to get their business online and running. I completed a full store setup and they loved the result!

Goals

  • Focus on conversion rate optimization, leading to more sales
  • Create a stunning landing page
  • Create mobile responsive pages
  • Use visuals to accent the product(s) in place

Outcomes

1. Conversion rate optimization

Before

The site was slower to speed at first without optimization of images and LCP was taking a hit

After

Re-configuring settings really helped our load time to prevent bounce rate and user retention.

2. Landing Page

The Landing page collage is displaying  several products with complementary colors for the products displayed

My design went through and was accepted well checking all of the requested boxes



3. Mobile responsive Layout

Designing the experience that matters most to end-users, whether it’s desktop, tablet, or phone. User research proves that the focus must be 100% mobile (and we love it), we embrace the mobile-first design approach.


4. Visual product accents

Eye catching images always have a big impact on how sites are setup, sometimes adding a simple background contrast can append a natural and appealing look/feel to products


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